Topic
Supply chain opacity & brand exposure
Reputation risk in supply chains is an information problem before it is a communications problem. Brands are exposed not because something went wrong, but because someone else knew first. The warning signs sit in sourcing data years before the story breaks.
A brand crisis is rarely the moment a failure begins. It is the moment the failure becomes visible to someone with an interest in publishing it.
Covered here: sourcing risk as a measurable variable in supplier selection, and the gap between what a brand can see in its own supply chain and what an investigator can.
Reputation Risk
How supply chain opacity becomes brand crisis, and why the warning signs are consistently in the data, three years before the scandal, if anyone is looking.
Enquiries
The initiative takes enquiries on its findings, its teaching materials, and collaboration. Correspondence reaches the authors, not an account team.